These guidelines apply to all registered insurance brokers, exempt insurance brokers and their broking staff.

They set out the standards of conduct expected of insurance brokers and their broking staff, to help foster professional standards and enhance confidence in the insurance industry in the following areas:

• Integrity
• Priority of client's interest
• Confidentiality
• Competence
• Due care and diligence
• Disclosure to client
• Conflict of interest
• Complaint handling
• Compliance